Breakthrough Conference

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Friday, May 8, 2020 
8:30 a.m.  -  2 p.m.
MHA Conference Center
$199 MHA Member Rate 
$299 Non-Member Rate

MHA’s Breakthrough Conference:
Friday, May 8, 2020 
MHA Conference Center | Burlington, MA

Hospitals and health systems are facing competitive threats from more angles than ever before. From innovative healthcare tech startups to traditional payers making inroads into the provider space, today's threats have multiplied. As health systems attempt to pivot toward innovation, what kinds of new services and business delivery models are gaining traction? At this conference, we’ll look at the competitive forces and how some hospitals and health systems are offering new services to compete. 
Confirmed Sessions:
You Can’t Win With Yesterday’s Model
Robert Fromberg, Senior Vice President, Thought Leadership, Kaufman Hall

With more than 30 years of healthcare experience, Rob Fromberg is a leader of Kaufman Hall’s Thought Leadership group. He specializes in health system change and oversees development of in-depth research reports, articles, blogs, videos, podcasts, surveys, and conference programming. 

Living in an Amazon World: A 4-Step Action Plan for Healthcare Incumbents
Terry Stone, Managing Partner, Health & Life Sciences, and Global Chair for I & D, Oliver Wyman
Terry Stone has extensive experience in the healthcare sector, including devising growth strategies, improving the cost and quality of services, establishing innovative partnerships across players developing ACOs and other value-based solutions, and redesigning organizations to support their strategic transformations. 

Sukanya Soderland, Chief Strategy Officer, Blue Cross Blue Shield (BCBS) of Massachusetts
Sukanya Soderland, in partnership with BCBS’s management team, is responsible for developing strategies that will drive Blue Cross’ overall direction and achieve the company’s business goals. She also leads data analytics, business performance, process improvement, and innovation. 

Additional sessions are planned on innovations hospitals are using to disrupt their old business models and meet new customer demands for convenience.
Is your hospital working on an innovative “disruption” to the old models of care or business? We are still looking for panelists, so please reach out to us.


FAX 781-262-6136

MAIL -  Check Payable to MHA
MHA Education Department
500 District Ave.
Burlington, MA 01803-5096